Crispr Therapeutics
I led a brand refresh for CRISPR Therapeutics to better reflect their innovative therapies and internal culture. This included modernizing their brand guidelines and refining their color palette for ADA compliance. Beyond visual identity, I developed custom iconography and medical illustrations for high-stakes presentations and collateral. To capture the human element, I interviewed staff to produce narrative-driven video content that authentically communicates their life-saving mission.
10 Year Anniversary
For Crispr Therapeutics’ 10 year anniversary, they asked us to create a special logo that could help brand all event materials. We also visited their Boston offices to interview employees to create a video that would be aired at the event and on their social channels.
